The realest people in this World don’t care about being unaccepted by society. life isn’t about being the same, Life is about Being true to you! be original, be unique, have boundaries and standards while having style. the Definition of “real rebel” is to stand out from the crowd, not to fit in. when you are a real rebel, you tend to be unaccepted by Society. this brand is about originality. not everyone will like it but be you!